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YOUR PATH TO ARETE
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Using AI Wisely: What to Share and What to Protect
In the spring of 2023, engineers at Samsung's semiconductor business pasted confidential source code into ChatGPT while looking for help with routine tasks. Within weeks, Samsung barred staff in one of its largest divisions from using generative AI tools on company devices and networks (Gurman, 2023). The episode became a cautionary tale, yet the behavior behind it has only spread. In Microsoft and LinkedIn's 2024 Work Trend Index, 78% of people who use AI at work said they b
Oct 95 min read
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Using AI Wisely: What to Share and What to Protect
In the spring of 2023, engineers at Samsung's semiconductor business pasted confidential source code into ChatGPT while looking for help with routine tasks. Within weeks, Samsung barred staff in one of its largest divisions from using generative AI tools on company devices and networks (Gurman, 2023). The episode became a cautionary tale, yet the behavior behind it has only spread. In Microsoft and LinkedIn's 2024 Work Trend Index, 78% of people who use AI at work said they b
Oct 95 min read
Talk, Don't Type: Why Your Best Prompts Are Spoken
In a recent article, I made the case that the most useful prompts now run to several hundred lines and read more like a briefing for a new hire than a quick question. The first response I usually hear is a practical one: who has the time to write all of that? The instinct behind the question is understandable. When a busy executive sits down at the keyboard, the prompt tends to shrink to whatever can be typed before the next meeting, and the model is left to guess at everythi
Oct 75 min read
Why the 300-Line Prompt Has Become the New Normal
Only a few years ago, working with an AI model meant typing a sentence or two and hoping for something useful in return. Early adopters traded tips about magic phrases and clever openings, and the prevailing assumption was that a good prompt was a short one. That assumption has quietly collapsed. The most effective teams now routinely write prompts that run to several hundred lines, and those prompts read far less like questions and far more like operating manuals. Leaders wh
Oct 24 min read
Picking the Right AI Model for the Job
Most professionals choose one AI model, set it as their default, and send every request through it, whether the task is rewording a two-line email or stress-testing a five-year growth plan. The habit feels efficient, yet it has become one of the quietest sources of waste in how organizations use AI. Sending routine work to a top-tier reasoning model is a bit like asking your CFO to reconcile petty cash, and sending strategic work to a lightweight model is like handing the boa
Oct 24 min read
What Kotter and ADKAR Teach Leaders About the Real Barrier to AI Adoption
A RAND Corporation study published in 2024, based on interviews with sixty-five data scientists and engineers with at least five years of experience building AI and machine learning systems, set out to understand why so many AI projects fail. The researchers noted that by some estimates, more than 80% of AI projects fail to deliver the business value they were built for, roughly twice the failure rate of ordinary IT projects. The most important detail is what the interviewees
Sep 95 min read
The Feedback Loop No One's Coaching For: Giving Performance Reviews to an AI Employee
Most executives can now name the AI agent handling their expense reports, drafting their first-pass contracts, or triaging their inbox. Fewer can say what a “good quarter” looks like for that agent, or what happens when it quietly underperforms. While executive teams have gotten comfortable deploying AI colleagues, they have not yet gotten comfortable evaluating them. The scale of the shift explains the urgency. Gartner projects that by the end of 2026, 40% of enterprise appl
Aug 274 min read
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