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YOUR PATH TO ARETE
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SaaSpocalypse: The 48 Hours That Repriced Work Forever
For decades, the blueprint for growth has been linear: If you wanted more output, you added more "inputs”: You bought Software Seats (Salesforce, Microsoft) to equip your people; You paid Hourly Rates to consultants to solve your problems; and, You Hired More Heads to scale your revenue. It was considered a "Tool & Talent" economy. Success was measured by how many people you had and how well they used their tools.The logic of the last few decades hit a wall between February 3
2 hours ago5 min read
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Training the Executive Brain to Hear the Truth with AI Thought Partnership
In high-stakes leadership, the most expensive tax you will ever pay is the "Fear Tax." When a team feels it is unsafe to bring bad news to the C-suite, they begin to filter, polish, and eventually hide the truth. By the time a "Red Flag" finally reaches your desk, it has often grown from a manageable spark into a four-alarm fire. The root cause? Often, it’s a leader’s reaction to bad news six months prior. The Biology of the "Amygdala Hijack" Psychological safety is a biologi
Jan 95 min read


Are your leaders “Quiet Cracking”?
In recent years, the corporate world has been preoccupied with Quiet Quitting: the phenomenon of employees doing the bare minimum while they look for an exit. But for executive coaches and C-suite leaders today, a more destructive trend has emerged: Quiet Cracking. Unlike those who are checked out and waiting to leave, people who are cracking aren't trying to quit. They are often your high-performers, your long-tenured managers, and dedicated specialists. They want to stay, b
Jan 86 min read


15 Lessons from a Transformative Year
In 2025, artificial intelligence evolved from a promising experiment into the backbone of modern infrastructure. As execution gained incredible momentum and information became more accessible than ever, traditional leadership roles underwent a powerful transformation. Rather than sticking to old scripts, leaders embraced a new era of agility and insight, discovering fresh patterns through real-world experience. Here are 15 lessons from this year that empower leaders to thrive
Dec 26, 20254 min read


Why Leaders Who Act on Fleeting Opportunities Win
I’ve learned that some opportunities don’t wait for ideal conditions; they test your readiness. Leadership advantage increasingly belongs to those who can recognize and act on fleeting opportunity signals. These moments rarely arrive with perfect timing or full clarity, yet they often shape the trajectory of our work, our companies, and sometimes our industry. Last Friday, one of those moments appeared for me. I was sitting in a dentist’s office in St. George, Utah, catching
Dec 10, 20255 min read


Your Crawl, Walk, Run Roadmap to Algorithmic Advantage
The broad, foundational understanding that AI exists is now a universal truth of modern enterprise. The question now becomes: "How, specifically, do we harness it to create immediate value and secure our long-term competitive edge?" The gap between awareness and execution is where market leadership is won or lost. To navigate this new terrain, we recommend a Crawl, Walk, Run approach. Stage 1: Crawl - Mastering the Browser-Based Prompt The "Crawl" stage is about democratizing
Dec 1, 20255 min read


How AI Changes Your Job as CEO
Last Tuesday, your CFO presented three acquisition targets. Each came with the usual arsenal: 50-page decks, financial models, market analyses. You had four hours to decide before the board meeting. You did what you've always done: relied on your gut, cross-referenced with two trusted advisors, and made the call. It worked. It always has. But here's what you didn't know: while you were triangulating opinions, your competitor's CEO fed the same data into Claude, ran sensitivit
Nov 19, 20255 min read
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